While Google+ is in its early days and is looking like another superb social networking platform, Facebook is still the undisputed leader. Facebook currently boasts millions of users across the globe with 50% of its active users logging on daily. That’s good news for companies, particularly for brands like SABC Education Baba Indaba who has an emotional connection with its audience. People want to talk to and engage with brands that they connect with and this is obviously the case with SABC Education Baba Indaba as the expo welcomes its 6338^th friend on board today – making its Facebook and online profile the biggest in the baby and parenting expo market in South Africa!

“It is imperative to us that we stay in touch with our friends in between the actual events. This way we create dialogue on the brand and our exhibitors while also having the occasional heart to heart with our moms. Of course the extensive network also allows us to ensure that communication about the events and our exhibitors is up to the minute, informative and of value.” says Natalie Naude, Show Director, SABC Education Baba Indaba.

The unique Baba Indaba experience is not only virtual, Cape Town moms and pops are in for treat this weekend when the expo opens on Friday at the CTICC.

The Cape Town Baba Indaba, the city’s highly anticipated and favourite annual baby, toddler and parenting expo runs from 5 – 7 August 2011 and doors are open from 09h30 – 17h00 daily.

There are hundreds of exciting products and services to look forward to, so whether you’re looking for flattering and trendy maternity wear, educational and fun toys for kids, the latest in parenting gadgets and child safety, ideas for children’s rooms, accessories, baby products or anything else to make parenting easier, you’ll find it right here, and all under one roof!

If that’s not enough to make you go gaga, then look out for the annual SABC Education Baba Indaba Bump & Beyond competition valued at R50 000, which is bigger and better than ever before. Prizes include items like a super stylish Little World Push Chair from Woolworths, Baby Kaboosh travel bags, a 1 year voucher from Little Picasso, a pair of ladies Fitflops, organic clothing from Honey Badger, a course from Educare, and everything mom needs from pregnancy,  to birth and beyond!

Explore what’s on offer or grab a cup of coffee and a delicious lunch at one of the food stalls, while you’re little one is entertained by one of the many shows on stage, including the daily Takalani Sesame shows - taking place at 11h00, 13h00 and 15h00 on the SABC Education stage. SAMA Award winning Lollos will also be entertaining the kids with a show on Friday at 14h00 and Sunday at 11h30. What’s more is, many of the regular stands, like Crazy Concepts, have secured more floor space, and will this year boast bigger play areas where kids can actually play with the range of toys and accessories available.

The SABC Education Baba Indaba takes place at the CTICC from 5 – 7 August 2011 and doors are open from 09h30 – 17h00 daily. Entrance is R50 per adult and our children gain free entrance up to the age of 12.  Don’t forget grandparents have free access to Baba Indaba on Friday 5 August 2011 and if you hurry and buy adult tickets online, you’ll save R5 per ticket!  www.babaindaba.co.za